Microsoft sees ‘window’ of opportunity in 2.5 million users for upgrade

Global technology giant Microsoft is eyeing an opportunity in shifting a 2.5 million user base in small and medium business (SMB) segment in India to use Windows 10 powered PCs (Personal computers).

“Through the “Make the Shift” campaign launched for SMBs, our objective is to educate them (SMBs) and provide offers. We are hopeful that most of them using the older version of Windows 7 will move (to Windows 10)”, said Priyadarshi Mohapatra, Country General Manager (Consumer & Devices), Microsoft India.

Microsoft will end the support for Windows 7 on January 14, 2020. The new PCs can help SMEs save up to Rs 93,500 per device each year, estimates a Tech Aisle report by Microsoft.