Lava doubles market share in feature phone market
By
Neha Kumari
NEW DELHI: Domestic phone brand Lava has more than doubled its market share to 13 per cent, becoming the second brand in the country in the 2G feature phone segment.
The brand registered over 100% growth in its market share from 6 per cent to 13% in the first quarter of 2019, according to Counterpoint Research.
In the 2G feature phone segment, Lava was second to Samsung with a difference of only 2% in market share.