Apple pivots as a services firm: Key announcements from the event

1 Apple News+’includes 300 magazines, priced at $9.99

This includes publishers like LA Times, WSJ, Vogue, Wired and National Geographic. Apple is also allowing family sharing of the service and the first month is free. It will go live today in the US. It will also be available in Canada with Canadian magazines in both English and French. The service will be further extended to Australian and European markets later this year. Indian availability hasn’t been announced yet.

2 Apple Card announced, a software version of a credit card

Apple has partnered with Goldman Sachs to bring this service and it’s powered by Mastercard on the payment processing end. The card will be linked with the Wallet app and will have no CVV number, no expiration or signature. Apple said users will get a per-device card number that’s stored securely while the transactions can be done via Face ID and Touch ID.