5G, metaverse to change e-comm experience for consumers

The rollout of 5G and metaverse applications will change the consumer experience on e-commerce platforms in coming days, Falguni Nayar, founder and CEO of beauty and lifestyle retail company Nykaa, has said.

Nayar was speaking after signing an agreement with the Indian Institute of Management Ahmedabad (IIM-A) to set up the ‘Nykaa Chair in Consumer Technology’.