2024 set to be busiest year for Prime Video in India: Sushant Sreeram, Prime Video India country director

MUMBAI: Prime Video India said 2024 will be one of its busiest years, as the Amazon-owned streaming service will invest even more aggressively in fresh and diverse content.

“2024 is going to be our busiest year on content in terms of the sheer programming cadence that we are going to have for customers both individuals and households,” said Prime Video India country director Sushant Sreeram.