Zomato takes Infinity Dining off the table

NEW DELHI: Food delivery and search platform Zomato suspended the contentious Infinity Dining programme from its app amid a battle with restaurants over what they said was “deep and unsustainable” discounting.

A Zomato spokesperson confirmed the move. “We received a range of feedback about Infinity Dining, and have paused it as we incorporate the feedback,” she said in an email. Infinity Dining was launched just over two months ago in three cities with 300-plus restaurants, she said.

Based on an “all-you-can-eat” model, the programme was the biggest bone of contention between the Gurgaon-based Zomato and restaurants.