Xiaomi alleges attempt to hurt product sale by fake Twitter accounts

New Delhi: Chinese smartphone maker Xiaomi has alleged that over 900 fake accounts on Twitter had tried to discredit its Redmi K20 model around the time of its launch on July 17 by calling the product overpriced in a bid to hurt sales.

‘Handlers’ of these bot/fake accounts tried to make the product look like a bad purchase for consumers, Xiaomi said, without elaborating or naming any company or person responsible for the campaign between May 15 and July 21.

“We cannot reveal the handles, as we have escalated this to our legal team and Twitter India for further action,” the company’s chief marketing officer Anuj Sharma said on Twitter.