Withdraw TRP fraud case referred to CBI, NBA asks govt

The News Broadcasters Association (NBA) has asked the government to withdraw the case of alleged TRP manipulation that has been referred to the CBI.

In a statement Saturday, the NBA said, “The speed with which the case was transferred to CBI overnight raises doubts about the intentions. A complaint filed against unknown persons by an individual who has no locus standi may lead to a witch-hunt against the media, its advertisers and advertising agencies. We sincerely urge the government to immediately withdraw the case referred to CBI,” the statement said.

The NBA said the Broadcast Audience Research Council, which measures and publishes TRP, “has a mechanism to deal with such cases”.