Times Network records massive viewership growth across channels during lockdown

MUMBAI: The nationwide lockdown due to the rapid spread of Covid19 has resulted in a substantial increase in TV viewership across genres during the past weeks. Times Network’s news channels – Times Now, ET Now and Mirror Now – have recorded a whopping 167% increase in consumption, while its English Entertainment channels (Movies Now, Romedy Now, MNX) have registered 24% jump in the week ended March 27th.

The total TV consumption, meanwhile, surged by 37% in the same week, compared to pre-Covid19 period.