JioMart witnesses 2.5x growth in traffic, overall sales during first phase of festive sales

Reliance Retail’s online commerce platform JioMart has witnessed approximately a 2.5x spike in traffic and overall sales during its festive season sales so far. The e-marketplace had announced its month-long festival sales ‘Tyohaar Ready Sale’ and the ‘Bestival Sale’ on September 23 offering up to 80 per cent discounts. “Over 50 per cent of sellers have witnessed a 2x increase in sales and top sellers have witnessed a 5x increase in orders. In fact, our disruptive pricing, exclusive discounts and promotions have led to approximately a 3x increase in application installations,” a spokesperson from JioMart told.