After Karbonn, now Micromax & Lava explore Reliance Jio partnership
Following Karbonn, other local handset players like Micromax, Lava, etc are also looking at partnering Reliance Jio to manufacture internet-enabled feature phones on the lines of Jio Bharat to drive volumes from the feature phone segment, industry sources told FE. On its part, Karbonn may now explore partnering with Jio for making smartphones, sources added.
With Jio opening the scope for hardware and design, these local handset makers can develop co-branded feature phones and also become contract manufacturers of Jio Bharat phones to leverage smartphone production-linked incentive scheme, industry executives said.