Amazon’s MSME-focused sale returns; to offer cashback on e-payments across these products

Ease of Doing Business for MSMEs: Jeff Bezos’ local e-commerce arm Amazon India on Sunday announced the fourth round of its small business focused sale event — Small Business Day 2020 to be hosted on December 12. The e-commerce company, which has mostly MSME sellers out of its around 7 lakh seller base, will enable the sale of “unique and hard-to-find” products from startups, women entrepreneurs, artisans and weavers, and local shops. Products would be available across categories including home essentials, safety and hygiene supplies; wall décor & hangings, kitchenware, sports essentials, etc. Amazon would also provide a one-day cashback offer of 10 per cent on digital payments to attract customers.