Facebook building Neighborhood feature as Nextdoor Eyes IPO

Facebook Inc. is building a feature for users of its social network to connect with their neighbours, a push toward more intimate interactions that treads on the idea behind rival Nextdoor Inc., which is considering a public offering.

Screenshots of Facebook’s new feature, which is currently being tested, were shared on Twitter Tuesday by Matt Navarra, a social media consultant. The images show a product called Neighborhoods, where users can enter their address and complete a unique “neighbourhood profile.” A Facebook spokeswoman confirmed the company is testing the feature in one market: Calgary. The screen grabs show the software using the Canadian English spelling of its name.

Other images show Facebook reminding users that its “community standards” still apply inside the Neighbourhoods feature and the company encourages people to “Keep It Clean” and “Be Inclusive.”