Apple’s three new iPhones to go on sale from September 27 in India

The world now knows what the coloured liquid circles wrapped around the Apple logo on invitations and posters denote. They symbolise the new colours in which the next generation iPhones will be available and also possibly hint at the circular contours of the camera lenses on the phones.

Taking the stage at the iconic Steve Jobs Theatre, Apple CEO Tim Cook introduced three models of the new iPhones, exactly one year after the company launched the iPhone XS, XS Max and XR.

This time, the naming convention has been changed, and is perhaps less confusing. The iPhone 11, which is least expensive of the three new phones, will be available in 64GB, 128GB and 256GB models in purple, green, yellow, black, white and ‘Product Red’. Its price would start at ₹64,900. This is roughly equivalent to the iPhone XR, the most popular of the three models from last year, especially in India.