Dell plans to expand retail presence across 1,300 cities, towns

NEW DELHI: PC maker Dell Technologies is planning to expand its retail coverage across 1,300 cities and towns this year, a senior official of the company said.

“We are present in 1,000 cities and towns in India and we are looking to increase our presence in 300 more cities and towns this year. We have 680 Dell exclusive stores. This year, we plan to add another 100 stores,” P Krishnakumar senior vice-president for consumer and small business division (Asia Pacific and Japan), Dell, told PTI.

He said Dell is now reaching out to students in tier III and IV towns in India where it is creating awareness around gaming PC and career options linked to it.

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